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Pricing

Simple, transparent pricing.

Start free — no credit card, no expiry. Upgrade to Pro when you need full behavioral tracking and unlimited data.

Free
$0
Forever free — no credit card required

Full-featured analytics for any WordPress site. Everything you need to replace GA4 — at zero cost.

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  • ✓ Pageviews & sessions
  • ✓ Referrer & traffic source tracking
  • ✓ UTM parameter capture
  • ✓ Device, browser & OS breakdown
  • ✓ Click, scroll & form event tracking
  • ✓ All conversion goal types
  • ✓ AI Analysis (Claude, GPT, Gemini, Grok & more)
  • ✓ CSV & JSON export
  • ✓ 90-day data retention
  • — Unlimited data retention
  • — Priority support

Payments handled securely by Lemon Squeezy. All major credit cards accepted.

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Everything side by side

Feature Free Pro
Core Tracking
Pageviews & sessions✓✓
Referrer & traffic sources✓✓
UTM parameter capture✓✓
Device / browser / OS✓✓
Session duration & bounce rate✓✓
Cookie-free tracking✓✓
Admin & bot exclusion✓✓
Event Tracking
Click tracking✓✓
Scroll depth (25/50/75/100%)✓✓
Form submission tracking✓✓
Outbound link tracking✓✓
Copy event detection✓✓
Data & Storage
Data retention90 daysUnlimited
CSV export✓✓
JSON export✓✓
AI Integration
AI chat in WP dashboard (9 providers)✓✓
Use your own API key (no key stored in FPAI)✓✓
Conversions
URL-based conversion goals✓✓
Form & click conversion goals✓✓
Revenue / value per conversion✓✓
Support
Priority email support✕✓

FAQ

Pricing questions

License terms depend on the plan selected at checkout. Single-site licenses cover one WordPress installation. Please check the Lemon Squeezy checkout page for current plan options and multi-site pricing.
Yes. If you're not satisfied within 14 days of purchase, contact us for a full refund — no questions asked. Refunds are processed via Lemon Squeezy.
Purchase Pro via Lemon Squeezy. You'll receive a license key by email. Enter it in your WordPress admin under FPAI → Settings → License. Pro features activate immediately — no reinstall needed, no data is lost.
Your data stays in your WordPress database — it's yours. If your Pro license expires, event tracking features deactivate but all previously collected data remains. You can still view and export everything.
Yes. The license key is stored in your WordPress options table (wp_options) and validated against the Lemon Squeezy API every 12 hours. The validation result is cached locally so your site keeps working even if the API is temporarily unreachable.

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