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Insights on first-party analytics

Guides on privacy-first tracking, using AI to analyze your site data, and getting more from WordPress analytics.

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How-to 4月 26, 2025

Track WordPress Conversions in 15 Minutes — No GTM, No Code

Track button clicks, form submissions, and goal completions on your WordPress site without Google Tag Manager. Here's how to set up conversion tracking in minutes.

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How-to 4月 26, 2025

WordPress Analytics in 3 Clicks — No GA4, No Code (2026)

Most WordPress analytics tools are too complex or privacy-invasive. Here's how to set up simple, accurate, cookie-free analytics in under 5 minutes — no GA4, no GTM.

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How-to 4月 26, 2025

Cookie-Free Analytics for WordPress: Complete Setup Guide (No Consent Banner Needed)

Step-by-step guide to setting up cookie-free analytics on WordPress. No consent banners, 100% visitor tracking, all data stored in your own database.

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Analytics 4月 1, 2025

GA4 vs First-Party Analytics: Which Fits WordPress? (2026)

A practical comparison of Google Analytics 4 and first-party analytics for WordPress. Data ownership, cookie consent, complexity, AI-readiness — all the real trade-offs.

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AI & Analytics 3月 24, 2025

WordPress Analytics + AI: Claude, ChatGPT & Gemini (2026)

FPAI includes a built-in AI chat inside your WordPress dashboard. Choose from 9 AI providers — Claude, ChatGPT, Gemini, Grok, Perplexity, Mistral, DeepSeek, Cohere, or Qwen — and ask questions about your traffic in plain English.

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Privacy 3月 17, 2025

Same Data, No Cookies: How Cookieless Analytics Works (2026)

No cookies, no consent banner. Here's exactly how FPAI identifies sessions and returning visitors using hashed IPs and localStorage — and why it's legal under GDPR.

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Privacy 3月 10, 2025

Analytics Without Consent Banners: What GDPR Allows (2026)

The ePrivacy Directive requires consent for cookies — not for all tracking. We explain the legal basis for cookie-free analytics and what you still need in your privacy policy.

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AI & Analytics 2月 24, 2025

Who Owns Your WordPress Analytics Data? The Case for First-Party Data Over Google in 2026

How to accumulate first-party analytics data in your WordPress MySQL database and connect any AI tool — Claude, ChatGPT, Gemini — to read and analyze it directly.

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